My main goal here is to highlight the problems that I think are a cause to writing poor and shitty blogs but more importantly, how can you avoid these mistakes!
Where to begin? There are so many reasons behind this, and I can’t possible tackle them all but will do my best. First and foremost, one of the top reasons is that most people don’t write with their heart!
Write with your Heart
First of all you have to ask yourself: What drives you? Why are you writing this blog? If your answer is for the money that you can get when people click on the ads on your site, then there is a problem. You don’t have your heart in the right place. Whenever and where ever in my experience money is involved, creativity is killed or lost.
Now that money is involved what would you do? Most of you won’t go after the topics that most interest you or that you are most knowledgeable about, but you would go for those that are most popular, even though you don’t know anything about them. A cliché here is the “Fashion blog”.
So now what? You don’t know a lot about your topic, how do you write your fashion blog? At this point most of you will hit the web and start searching for hot topics. Reading a few of them, you will copy the contents of those that you like best. Some of you won’t even take the time to change the wording but would just copy and paste!
In order to write a good blog, you should write it from the heart. On things that are close to you, on topics and ideas that you want to share with the world. Write on topics that you are passionate about.
Keep to your Pace
There is this misconception that is widespread on the web that if you want to get into the blogger industry and want to get popular, you need lots and lots of content. Well that may be partly true but in this race to building up the content, increasing content quantity, what most of you do is that you forget about the quality!
Here again MONEY comes in. Your desire to get rich quick and with little effort drives you into doing this. At the back of your head, what you are trying to do is to build a sham website that lore in fish to click on those ads of yours.
What you should do however is to try to write original content at your own pace. Don’t worry about the rest of the world and about the race for content quantity. I promise you that if your content is good enough and you put in a lot of effort, it will drive in more traffic than hundreds of shitty blogs combined. It will also help build your reputation in the eyes of the reader.
Go for quality, and not quantity!!!
Good Artists copy, Great Artists Steal
When I tell you to come up with your original content I don’t mean to create something entirely new, but what I mean is to give it your touch. All of us are influenced from the things around us, from the things we watch or listen to. You have to process it all and then write about it in a way that has never been written before. Don’t write the opinions of other people, write what you think.
We are all a product of our times and have the benefit of those who have walked on similar paths that we are now on.
We all borrow because most of it has been done before and we are not the originators. To merely copy is to take an existing interpretation and not run away with it. To steal an idea is to take something of value and make it yours. To make an Artistic element yours you have to interpret it your way with your own approach. That is what will make it unique.
Alright if you just can’t come up with something on your own and your mind has been made up that you have to copy content from other blogs, my advice for you would be to read a number of blogs, copy all the good points/parts, try changing the wording a little bit and in the end conclude with sharing your opinion on the matter.
Avoid Clichés and take the Risk
A big reason that holds you down is that you try to fall back on tried strategies and ideas. Why do you do that? Well you don’t want to take the risk, you see that people are doing so and so and are getting good results. You want that too! You fear that if you do something new, that you might fail. Just remember that Success is built on failures, and what better place to fail in than the blog-o-sphere where the financial risk is so less.
Remember this, if you copy someone, you might be able to reach his/her level, but would never be able to surpass him/her.
Think of this in terms of ads. Most of the ads you watch on tv are so cliché that you tend to tune out your brain and ignore them, but then all of a sudden something new pops up, a new idea, a more cool advertisement and you say hey wait a minute, What’s This?
Tried strategies might work for you but would never make you stand out from the crowd, but if you try to be creative and take the risk, you can do wonders. These hits will make your listing on search engines go up and your blog to become popular at a much faster rate and drive in more traffic. Things that stand out tend to make followers.
Hard Work always pays off
If you have the determination and will and would stop at nothing, make it your personal goal to become a good blogger, beat on your crap day and night no matter what, you will become a great blogger. It just goes up from here.
For anyone to acquire a new skill, it only takes 20 hours, and I guarantee that if you will put 20 hours in perfecting your blogging skill, you will surpass 90% of all the bloggers in this world. That is how much our world is filled by shitty bloggers.
If you don’t believe the 20 hours rule, watch this TEDX video:
Stop chasing Money, Let it chase you
If I haven’t stressed on this already, money kills creativity. Don’t make money your motivation; try to find something better to motivate you. There will come a time when money would eventually start flowing, for if you are determined it’s only inevitable.
Don’t believe me that money kills creativity, Watch this TEDX video if you have the time: